Storytelling

The Alchemy of Business Storytelling

“Once upon a time there was a ……” Does your eyes get wide and your back relaxes when you read or listen to the words above? Well, you are...

The Power of Positioning

Lazy morning, in pajamas, music, coffee, and a bowl of your favorite 2-minute noodles. Sounds like the start to a perfect Sunday?...

Of Stories and Content: the Devil is Not in Detail. Look for Intent.

I like stories. Everyone does. If you want me to listen to you after your 8 seconds is up, you better have some anecdotes. I am not...

Business Etiquettes in the Times of Covid

While a lot of the hard skills are being reviewed for redundancy, should we also rehash some of the soft skills?

3 Laws for Change Communications

Organizations struggle to capture the audience with fascinating communication. Here are three change communication laws to keep in mind.

You Should Not Be Reading This Story

You should not be reading this story. Why should you read it anyway? But you are reading alright! And, you will continue to read. You are...